Constructing Media Messages

We are bombarded by more kinds of media than ever before. How do we make sense of it all? In this course, you will explore the many ways that creators communicate messages using visual design and narrative. 

course duration icon 6 Hours
course cost icon Free
course certificate icon Certificate of Course Completion
Learn how media messages are constructed   Explore bias and how it is expressed through media
Learn how media creators communicate messages through media.   Understand how a creator’s biases impact the media they create. 
Learn how narrative and visual design communicate   Create a lesson plan on media messaging
Learn the basic elements of visual design, information design and narrative.   Plan how to introduce concepts in how media communicates to your students.



  • Intro to Constructing Media Messages
  • Interpreting Messages
  • Practice: Analyzing Media Messages
  • Visual Design
  • Narrative Design
  • Make & Share: Selfie Storytelling
  • Lesson Plan: Constructing Media Messages
Micro-credential Connection

This course can help you develop the skills needed to earn the Critically Analyzing Media micro-credential. Earning eight micro-credentials qualifies you to become a PBS Certified Media Literacy Educator. Learn more.  

What is KQED Teach?

We offer a collection of free, hands-on professional learning opportunities focused on Digital Media. Educators can build skills in digital storytelling, data visualization, and critical media use to support all curriculum areas. These skills allow educators to facilitate learning environments where their students can create digital content, develop their communication and technology skills, and engage in deeper learning that encourages critical thinking.

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